Google PageRank Update August 2012!!

Well there comes just a new update on Google's Page popularity algo on2nd August 2012. The PageRank toolbar has started showing new ranks for all websites worldwide. The update this time seems a major one and there could be no further expectation of any new changes within the next 24 hours. The last update was on May 3rd and third last was on February 6th. The duration
gap has now become constant. Google rolls out these updates quarterly, after every three months. The next update and last update of this year is expected anytime between November 1-10 2012. PageRank as you all know is a numerical weighting scale between 0-10. Websites that are recommended by related niches via backlinks rank higher on PR scale and get the benefit of faster crawl and index rate.  Blogs with higher PR are crawled faster compared to those with lower PageRank. For example a PR 7 webpage is crawled several times per minute compared to a PR 5 page that is crawled once every minute. The faster the robot crawls your pages the greater the chances for you to drive organic traffic from Google and build readership.

The PR for MBT remains at 4.0 and same is true for SEM which remains at 2.0. My main focus these last months have been Alexa Rank and I must congratulate all our readers for taking MBT to attain an Alexa Rank of 7K. MBT now counts amongst the very few Google blogs that has AlhamdulillAh crossed the 10K boundary. SEM has amazingly reached 29K within just 6 months and is improving daily. 

How important is PageRank?

PageRank is a successful link analysis algorithm that differentiates Google from its Market competitors. This algo is and was the backbone of Google's popularity when Larry Page and Sergey brin  first introduced this new giant search engine's functionality in September 1998. SEO professionals and internet marketers have now started measuring a website's popularity in terms of PageRank and Alexa Rank. PR is good to attract paid product reviews. Business owners do pay well if your blog has a stable PageRank, at least 3.0

But PageRank comes last in my priority list. Read further to find why.

Google Web Spam Head, Matt Cutts himself says that what is more important is your Content and not the PageRank.

Why your PageRank is not increasing?

Your PageRank did not increase? If yes then don't get frustrated and start understanding the concept first. PageRank is not sequential and surely not proportional to the number of incoming links. It is an automatic system that depends on quality links pointing your main domain.